:root {
  --ink: #12110f;
  --paper: #f4f0e8;
  --salmon: #ff7d5a;
  --salmon-soft: #ffa083;
  --acid: #d9ff72;
  --muted: #7f7b74;
  --line: rgba(18, 17, 15, 0.18);
  --gutter: clamp(1.25rem, 4vw, 4.5rem);
  --header-height: 6rem;
  --ease-out: cubic-bezier(.16, 1, .3, 1);
}

* { box-sizing: border-box; }

html {
  scroll-behavior: smooth;
  background: var(--ink);
}

section[id] { scroll-margin-top: 4.75rem; }

body {
  margin: 0;
  color: var(--ink);
  background: var(--paper);
  font-family: "Avenir Next", Avenir, "Helvetica Neue", Helvetica, Arial, sans-serif;
  font-size: 16px;
  line-height: 1.5;
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}

body.menu-open { overflow: hidden; }
img { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
button, a { -webkit-tap-highlight-color: transparent; }
button { font: inherit; }
::selection { color: var(--ink); background: var(--acid); }

.skip-link {
  position: fixed;
  top: 0;
  left: 1rem;
  z-index: 200;
  padding: .75rem 1rem;
  color: var(--ink);
  background: var(--acid);
  transform: translateY(-110%);
  transition: transform .2s;
}

.skip-link:focus { transform: translateY(0); }

.eyebrow {
  margin: 0;
  font-size: .72rem;
  font-weight: 700;
  letter-spacing: .16em;
  line-height: 1.2;
  text-transform: uppercase;
}

.site-header {
  position: fixed;
  inset: 0 0 auto;
  z-index: 100;
  display: flex;
  align-items: center;
  justify-content: space-between;
  height: var(--header-height);
  padding: 0 var(--gutter);
  color: #fff;
  transition: height .35s var(--ease-out), background .35s, color .35s;
}

.site-header::after {
  position: absolute;
  right: var(--gutter);
  bottom: 0;
  left: var(--gutter);
  height: 1px;
  background: rgba(255, 255, 255, .22);
  content: "";
}

.site-header.is-scrolled {
  height: 4.75rem;
  color: var(--ink);
  background: rgba(244, 240, 232, .9);
  -webkit-backdrop-filter: blur(18px);
  backdrop-filter: blur(18px);
}

.site-header.is-scrolled::after {
  right: 0;
  left: 0;
  background: var(--line);
}

.brand {
  position: relative;
  z-index: 2;
  width: clamp(9.5rem, 15vw, 13.75rem);
}

.brand img {
  width: 100%;
  height: auto;
  transition: filter .35s;
}

.site-header.is-scrolled .brand img { filter: brightness(0); }

.site-nav {
  display: flex;
  align-items: center;
  gap: clamp(1.3rem, 3vw, 3rem);
  font-size: .83rem;
  font-weight: 600;
}

.site-nav a:not(.nav-contact) { position: relative; }

.site-nav a:not(.nav-contact)::after {
  position: absolute;
  right: 0;
  bottom: -.45rem;
  left: 0;
  height: 1px;
  background: currentColor;
  content: "";
  transform: scaleX(0);
  transform-origin: right;
  transition: transform .3s var(--ease-out);
}

.site-nav a:not(.nav-contact):hover::after,
.site-nav a:not(.nav-contact):focus-visible::after {
  transform: scaleX(1);
  transform-origin: left;
}

.nav-contact {
  display: inline-flex;
  align-items: center;
  gap: .75rem;
  min-height: 2.75rem;
  padding: 0 1.2rem;
  color: var(--ink);
  background: var(--acid);
  border-radius: 999px;
  transition: transform .3s var(--ease-out), background .3s;
}

.nav-contact:hover,
.nav-contact:focus-visible {
  background: #fff;
  transform: translateY(-2px);
}

.site-header.is-scrolled .nav-contact { color: #fff; background: var(--ink); }

.menu-toggle {
  position: relative;
  z-index: 3;
  display: none;
  align-items: center;
  gap: .75rem;
  padding: .5rem 0;
  color: inherit;
  background: none;
  border: 0;
}

.menu-label {
  font-size: .76rem;
  font-weight: 700;
  letter-spacing: .1em;
  text-transform: uppercase;
}

.menu-icon { position: relative; width: 1.5rem; height: 1rem; }

.menu-icon i {
  position: absolute;
  right: 0;
  left: 0;
  height: 1px;
  background: currentColor;
  transition: transform .3s var(--ease-out), top .3s var(--ease-out);
}

.menu-icon i:first-child { top: 2px; }
.menu-icon i:last-child { top: 12px; }
.menu-open .menu-icon i:first-child { top: 7px; transform: rotate(45deg); }
.menu-open .menu-icon i:last-child { top: 7px; transform: rotate(-45deg); }

.hero {
  position: relative;
  display: grid;
  min-height: 100svh;
  padding: calc(var(--header-height) + 2rem) var(--gutter) 2rem;
  color: #fff;
  background: var(--ink);
  isolation: isolate;
  overflow: hidden;
}

.hero-glow {
  position: absolute;
  top: 5%;
  right: -9%;
  z-index: -1;
  width: min(58vw, 56rem);
  aspect-ratio: 1;
  background: var(--salmon);
  border-radius: 50%;
  filter: blur(.2px);
  opacity: .98;
}

.hero-glow::after {
  position: absolute;
  inset: 8%;
  border: 1px solid rgba(18, 17, 15, .22);
  border-radius: inherit;
  content: "";
}

.hero-copy {
  position: relative;
  z-index: 2;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  width: min(64%, 66rem);
}

.hero-kicker { color: var(--salmon-soft); }

.hero h1 {
  margin: auto 0 0;
  font-weight: 600;
  letter-spacing: -.07em;
  line-height: .78;
}

.hero-brand {
  display: block;
  margin-left: -.08em;
  color: var(--salmon);
  font-size: clamp(7rem, 16.5vw, 18rem);
  text-transform: lowercase;
}

.hero-promise {
  display: block;
  max-width: 12ch;
  margin-top: clamp(1.5rem, 4vh, 3rem);
  font-size: clamp(2.25rem, 4.8vw, 5.4rem);
  letter-spacing: -.055em;
  line-height: .95;
}

.hero-bottom {
  display: flex;
  align-items: flex-end;
  gap: clamp(2rem, 6vw, 6rem);
  margin-top: clamp(2rem, 5vh, 4.5rem);
}

.hero-bottom > p {
  width: min(32rem, 70%);
  margin: 0;
  color: rgba(255, 255, 255, .72);
  font-size: clamp(.95rem, 1.25vw, 1.2rem);
  line-height: 1.6;
}

.circle-link {
  display: grid;
  flex: 0 0 auto;
  place-items: center;
  width: clamp(5rem, 7vw, 7rem);
  aspect-ratio: 1;
  font-size: .7rem;
  font-weight: 700;
  letter-spacing: .1em;
  text-transform: uppercase;
  border: 1px solid rgba(255, 255, 255, .45);
  border-radius: 50%;
  transition: color .3s, background .3s, transform .3s var(--ease-out);
}

.circle-link svg {
  width: 1.1rem;
  fill: none;
  stroke: currentColor;
  stroke-linecap: round;
  stroke-linejoin: round;
  stroke-width: 1.5;
}

.circle-link:hover,
.circle-link:focus-visible {
  color: var(--ink);
  background: var(--acid);
  border-color: var(--acid);
  transform: rotate(-5deg) scale(1.04);
}

.hero-product {
  position: absolute;
  top: 10%;
  right: 0;
  bottom: 0;
  z-index: 1;
  width: 47%;
}

.phone {
  position: absolute;
  overflow: hidden;
  background: #fff;
  border-radius: clamp(1.4rem, 2.5vw, 2.75rem);
  box-shadow: 0 2rem 5rem rgba(0, 0, 0, .22);
  will-change: transform;
}

.phone img { width: 100%; height: auto; }

.phone-back {
  top: 14%;
  right: -7%;
  width: min(45%, 23rem);
  transform: rotate(8deg);
  opacity: .8;
}

.phone-front {
  right: 29%;
  bottom: -16%;
  width: min(52%, 26rem);
  transform: rotate(-8deg);
}

.hero-orbit { position: absolute; border: 1px solid rgba(18, 17, 15, .25); border-radius: 50%; }
.orbit-one { top: 12%; right: -9%; width: 83%; aspect-ratio: 1; }
.orbit-two { top: 35%; right: 10%; width: 49%; aspect-ratio: 1; }

[data-hero-item], [data-hero-visual] { opacity: 0; transform: translateY(2rem); }

.is-ready [data-hero-item] {
  opacity: 1;
  transform: translateY(0);
  transition: opacity .9s var(--ease-out), transform .9s var(--ease-out);
}

.is-ready [data-hero-item]:nth-child(2) { transition-delay: .1s; }
.is-ready [data-hero-item]:nth-child(3) { transition-delay: .2s; }

.is-ready [data-hero-visual] {
  opacity: 1;
  transform: translateY(0);
  transition: opacity 1.2s .22s var(--ease-out), transform 1.2s .22s var(--ease-out);
}

.statement {
  display: grid;
  grid-template-columns: minmax(12rem, 1fr) 3fr;
  gap: 3rem;
  padding: clamp(7rem, 14vw, 14rem) var(--gutter);
}

.statement-copy {
  max-width: 21ch;
  margin: 0;
  font-size: clamp(2.5rem, 6vw, 6.7rem);
  font-weight: 500;
  letter-spacing: -.06em;
  line-height: .98;
}

.statement-copy em, .contact-section em { font-family: Georgia, "Times New Roman", serif; font-weight: 400; }

.product-section {
  position: relative;
  display: grid;
  grid-template-columns: minmax(18rem, .85fr) minmax(32rem, 1.15fr);
  min-height: 56rem;
  color: var(--ink);
  background: var(--salmon);
  overflow: hidden;
}

.product-heading {
  position: relative;
  z-index: 2;
  align-self: center;
  padding: clamp(5rem, 9vw, 9rem) var(--gutter);
}

.product-heading h2, .studio-intro h2, .contact-section h2 {
  margin: 1.4rem 0 2rem;
  font-size: clamp(3.2rem, 6.7vw, 7.2rem);
  font-weight: 600;
  letter-spacing: -.07em;
  line-height: .86;
}

.product-heading > p:not(.eyebrow) {
  max-width: 28rem;
  margin: 0;
  font-size: 1.05rem;
  line-height: 1.65;
}

.store-links { display: flex; flex-wrap: wrap; gap: .8rem; margin-top: 2.5rem; }
.store-links a { display: block; transition: transform .25s var(--ease-out); }
.store-links a:hover, .store-links a:focus-visible { transform: translateY(-4px); }
.store-links img { width: 9.4rem; height: auto; }

.product-stage {
  position: relative;
  min-height: 56rem;
  background: #cabcfb;
  overflow: hidden;
}

.stage-word {
  position: absolute;
  top: 50%;
  left: 50%;
  color: rgba(18, 17, 15, .13);
  font-size: clamp(7rem, 15vw, 16rem);
  font-weight: 700;
  letter-spacing: -.08em;
  line-height: .75;
  transform: translate(-50%, -50%) rotate(-90deg);
}

.phone-product-one { top: 8%; left: 8%; width: min(43%, 24rem); transform: rotate(-8deg); }
.phone-product-two { right: 5%; bottom: -7%; width: min(42%, 23rem); transform: rotate(7deg); }

.studio-section { padding: clamp(7rem, 12vw, 12rem) var(--gutter); }
.studio-intro { display: grid; grid-template-columns: 1fr 3fr; gap: 3rem; }
.studio-intro h2 { margin-top: 0; max-width: 10ch; }

.principles {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  margin-top: clamp(4rem, 8vw, 8rem);
  border-top: 1px solid var(--line);
}

.principle {
  min-height: 25rem;
  padding: 1.5rem clamp(1rem, 2.5vw, 2.5rem) 2rem;
  border-right: 1px solid var(--line);
}

.principle:first-child { padding-left: 0; }
.principle:last-child { padding-right: 0; border-right: 0; }
.principle > span { color: var(--muted); font-size: .72rem; font-weight: 700; letter-spacing: .14em; }

.principle h3 {
  margin: 8rem 0 1rem;
  font-size: clamp(1.7rem, 2.6vw, 2.8rem);
  font-weight: 600;
  letter-spacing: -.05em;
}

.principle p { max-width: 22rem; margin: 0; color: var(--muted); line-height: 1.7; }

.contact-link {
  display: inline-flex;
  align-items: center;
  gap: .8rem;
  padding-bottom: .4rem;
  font-weight: 600;
  border-bottom: 1px solid var(--line);
}

.contact-link span { transition: transform .3s var(--ease-out); }
.contact-link:hover span, .contact-link:focus-visible span { transform: translate(4px, -4px); }

.contact-section { padding: clamp(7rem, 12vw, 11rem) var(--gutter); color: var(--ink); background: var(--salmon); }
.contact-section h2 { margin: 2rem 0 3rem; font-size: clamp(4rem, 10vw, 11rem); line-height: .78; }
.contact-link { font-size: clamp(1rem, 2vw, 1.6rem); }

.site-footer {
  display: grid;
  grid-template-columns: 1.2fr 1fr 1fr auto;
  gap: 3rem;
  padding: 4rem var(--gutter) 2rem;
  color: var(--ink);
  background: var(--paper);
  border-top: 1px solid var(--line);
}

.footer-brand img { width: 11rem; }
.footer-brand p, .site-footer p { margin: 1rem 0 0; color: var(--muted); font-size: .78rem; line-height: 1.7; }
.footer-address a, .footer-social a { display: block; width: fit-content; margin-top: .75rem; font-size: .78rem; font-weight: 600; border-bottom: 1px solid var(--line); }
.footer-social a:first-child { margin-top: 0; }
.footer-copy { align-self: end; white-space: nowrap; }

.reveal {
  opacity: 0;
  transform: translateY(2.5rem);
  transition: opacity .85s var(--ease-out), transform .85s var(--ease-out);
}

.reveal.is-visible { opacity: 1; transform: translateY(0); }

@media (max-width: 1000px) {
  :root { --header-height: 5.25rem; }
  .menu-toggle { display: flex; }

  .site-nav {
    position: fixed;
    inset: 0 auto auto 0;
    z-index: 1;
    display: flex;
    flex-direction: column;
    align-items: flex-start;
    justify-content: center;
    width: 100vw;
    height: 100svh;
    gap: .75rem;
    padding: var(--gutter);
    color: var(--ink);
    background: var(--salmon);
    transform: translateY(-105%);
    transition: transform .55s var(--ease-out);
  }

  .site-header.is-scrolled {
    -webkit-backdrop-filter: none;
    backdrop-filter: none;
  }

  .site-nav a { font-size: clamp(2.5rem, 9vw, 5rem); font-weight: 600; letter-spacing: -.06em; line-height: 1; }
  .site-nav .nav-contact { min-height: auto; padding: 0; color: var(--ink); background: none; }
  .site-nav .nav-contact:hover { background: none; }
  .menu-open .site-nav { transform: translateY(0); }
  .menu-open .site-header { color: var(--ink); }
  .menu-open .brand img { filter: brightness(0); }
  .hero-copy { width: 70%; }
  .hero-product { width: 51%; opacity: .82; }
  .phone-front { right: 20%; }
  .hero-glow { right: -22%; width: 70vw; }
  .product-section { grid-template-columns: 1fr; }
  .product-section { min-height: auto; }
  .product-stage { min-height: 46rem; }
  .site-footer { grid-template-columns: 1fr 1fr; }
}

@media (max-width: 720px) {
  :root { --gutter: 1.25rem; --header-height: 4.75rem; }
  .site-header::after { right: var(--gutter); left: var(--gutter); }
  .hero { min-height: 100svh; padding-top: calc(var(--header-height) + 1.25rem); padding-bottom: 1.25rem; }
  .hero-copy { width: 100%; }
  .hero-kicker { max-width: 16rem; }
  .hero h1 { margin-top: 4vh; }
  .hero-brand { font-size: clamp(5.4rem, 29vw, 9rem); line-height: .82; }
  .hero-promise { max-width: 8.7ch; margin-top: 1.4rem; font-size: clamp(2.35rem, 12vw, 4.1rem); }
  .hero-bottom { align-items: flex-end; justify-content: space-between; gap: 1rem; margin-top: auto; }
  .hero-bottom > p { width: 64%; font-size: .82rem; line-height: 1.45; }
  .circle-link { width: 4.75rem; }
  .hero-glow { top: 23%; right: -51%; width: 106vw; opacity: .87; }
  .hero-product { top: 25%; right: -9%; bottom: 14%; width: 61%; opacity: .83; }
  .phone-back { top: 9%; right: -20%; width: 60%; }
  .phone-front { right: 28%; bottom: 0; width: 68%; }
  .statement { grid-template-columns: 1fr; gap: 2rem; }
  .statement-copy { font-size: clamp(2.45rem, 12vw, 4rem); }
  .product-heading { padding-top: 5.5rem; padding-bottom: 5.5rem; }
  .product-stage { min-height: 33rem; }
  .phone-product-one { top: 11%; left: 7%; width: 49%; }
  .phone-product-two { right: 4%; bottom: -6%; width: 48%; }
  .studio-intro { grid-template-columns: 1fr; gap: 2rem; }
  .principles { grid-template-columns: 1fr; }
  .principle, .principle:first-child, .principle:last-child { min-height: auto; padding: 1.5rem 0 3rem; border-right: 0; border-bottom: 1px solid var(--line); }
  .principle h3 { margin-top: 4rem; }
  .site-footer { grid-template-columns: 1fr; gap: 2rem; }
  .footer-copy { margin-top: 2rem; }
}

@media (max-height: 720px) and (min-width: 721px) {
  .hero { padding-top: calc(var(--header-height) + 1rem); }
  .hero-brand { font-size: clamp(6rem, 14vw, 12rem); }
  .hero-promise { font-size: clamp(2rem, 4vw, 4rem); }
  .hero-bottom { margin-top: 1.5rem; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after {
    scroll-behavior: auto !important;
    transition-duration: .01ms !important;
    animation-duration: .01ms !important;
    animation-iteration-count: 1 !important;
  }
  [data-hero-item], [data-hero-visual], .reveal { opacity: 1; transform: none; }
}